Jill Adams: Mom of the Month [November 2025]

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The Washington, DC area is full of amazing moms. There are working moms, stay-at-home moms, single moms, moms of multiples, foster moms, adoptive moms, etc. We want to highlight some of those moms like Jill Adams.  Each month we will feature one special mom as the Mom of the Month. Know a fellow amazing local mom here? Nominate them here!

Jill Adams and her family

Meet our November Mom of the Month: Jill Adams

Jill Adams is the owner and founder of Pink Moon. She is a geriatric millennial, avid yogi and yoga sculpt instructor. She is a coffee and Greek Yogurt connoisseur, and lover of 90’s nostalgia and live music (especially when combined). A former lawyer and youth justice advocate, Jill never imagined she would become an entrepreneur. Her own experience in motherhood led her to create the flexible, welcoming space and supportive community she sought and knew others moms needed. Jill lives in Bethesda with her husband and three wild and wonderful kids, Jackson (9), Reagan (7), and Tyler (4). 

Here is our Q&A with Jill Adams

1.What was hard about starting your business?

Everything! Starting a business was never part of my plan — but the mission behind Pink Moon was personal. After working in juvenile justice policy for over a decade, the pandemic and the birth of my third child left me overwhelmed and unsupported. I channeled that frustration into creating the in-person community space I desperately needed — and knew other moms did too.

Launching a brick-and-mortar business hasn’t been easy — from permitting delays to constant repairs — but hearing women say this space is a dream come true keeps me going. I’ve leaned into discomfort, tapped into my passion, and built a team of incredible women who share this vision.

Pink Moon is more than a space — it’s a third place where moms can work, move, connect, and breathe. Seeing that come to life every day makes every challenge worth it.

2. What’s unique about your business?

Pink Moon fills a major gap in the wellness space by offering moms a single, supportive place to meet their physical, social, and emotional needs—without guilt. With a range of fitness classes (many BYO baby), flexible coworking, expert resources, and on-site childcare, we make it easier for moms to prioritize themselves.

Our holistic approach helps women reconnect with a new version of themselves in motherhood. Inspired by April’s Pink Moon—a symbol of renewal and growth—our name reflects our mission: to remind every mom that no matter the season, she is whole, powerful, and never alone.

3. What energizes you/fills your cup?

Just before the concept of Pink Moon began to truly take shape, I realized I was really
feeling a loss of identity when I had stopped listening to music. Instead, I was
constantly basing every moment on whether it was an effective use of my time, and I
would default to internet research and Podcasts on issues my kids or family were
facing. Everything I was doing had to move the needle in productivity or meet
someone else’s needs. Realistically, my cup is filled with music, especially live music.

Some of my happiest memories are from music festivals and concerts, where the
collective energy and genuine connection truly makes me feel alive. That’s one of the
main reasons why we focus on intentionally connecting music and movement in our
classes at Pink Moon. We also have some fun and exciting future events that will take
this concept a step further.

Enjoy a special DC Moms Discount:
50% off a 2-week intro offer with code DCMOMSVIP
Events, Fitness Class Schedule, Playcare/Lounge Booking

Do you know an amazing mom? Nominate a mom of the month here!